You’re looking for a “web marketing company near me”, let’s see if we can help: we cover Melbourne metro and Melbourne’s Eastern & Southern suburbs. We come to you.
If you’ve just typed in “website company near me” or something similar, then there are several factors we need to address: firstly, what do you mean by “near me”? My guess is you don’t want to have to drive too far or perhaps you’d like someone who can come to you.
Websites: every great business has one but there is more to it than just throwing up a website and calling it a day, because as well as a website, every great business also has:
Now you may not be in the position to (or want to) employ a marketing manager in-house. In that case you need to get some outside help who can help you get a website online (or update your old one) and then help you make a strategy and use that site as a tool to help you get more customers.
But why should you even bother?
And what does “web marketing strategy” even entail?
Just because the Internet exists and has become kind of a big deal for the last fifteen years, does not mean that you necessarily understand why web marketing matters for your business in particular. If you’re busy already and you get plenty of customers through word-of-mouth, traditional advertising and perhaps the odd web directory, then why should you bother taking the time and spending the money to establish a website and a web marketing strategy?
Here’s why…
So it’s 2017 now and unless you’ve been living under a rock (hell, even if you HAVE been living under a rock!) you’re probably aware there is such a beast called a blog. You know, a journal-style series of web pages that … wait a second … THIS IS A BLOG! And you knew that. Kudos.
You’re also probably (somewhat painfully) aware that people “blog” as a way of marketing their business.
But not you.
You’re busy, you’re not really a writer, you’ve got nothing to say, and hell, you’re not even sure how, technically speaking, to do it. So of course you don’t blog!
And what kind of a verb is “blog” anyway? Surely, if it’s even a verb at all, it should, by the sound of it, describe the performance of some unmentionable body function?
But yay, verily I say unto thee – put aside your natural cantankerousness for a moment and consider these wise words from the wilderness (AKA The Dandenong Ranges).